"Individual action, collective impact, system change"

#PKPTHATSME

Pipiri Ki A Papatūānuku

One month dedicated to collective action for our natural world.

Being a part of PKP means being part of a safe space for fam to:

Taiao

Develop an increased awareness around the actual state of our taiao - environment.

Pepeha

Understand how our everyday actions can be harmful on our pepeha -

geographical connections.

Whānau

Confidently practice small actions to reduce our collective impact as a whānau - family.

4.9 million people signed up to PKP without even knowing

Humanity's focus was on essential needs only and for the majority of Aotearoa, intentional time was allocated to keeping close to whānau and taiao. 4-5 intense weeks of this new norm, smashing our envisioned PKP target margins by 49,000%.

On the ground though, the impacts of COVID-19 and global circumstances weren’t as rejuvenating for some of our communities. Because of this, we knew this years PKP had to adapt to the current social environment. Given we had observed significant and positive environmental impact already; we were comfortable to be fluid with change for PKP2020. On the announcement of L2 in Aotearoa we decided our focus is going to be less about numbers and more about impact. PKP 2020 is for our ground-zero immediate whānau.

Sign ups will stay open for all to participate. However, our content will be channelled to and for our whānau. Documenting and sharing the PKP journey from our home perspectives in Waikato, for Waikato #PKP4OURWHĀNAU #PKP4BLM.

Act.

The PKP actions have been revamped for PKP 2020. Moving away from negative narratives around plastic pollution and focusing more toward solution-based actions that propagate active stewardship. Meet the 3 new C's - Compost, Consumer, and Conscious.

Meat-free

Eat meat free; no industrially farmed beef, lamb, pork and chicken

Dairy-free

Eat dairy free; no industrially farmed dairy milk or dairy products

Tūkino Free

Eat wild-caught meats and seafoods; no industrially farmed meats or trawled seafoods

Compost

Food waste composter; divert all food waste from going to landfill

Consumer

Responsible consumer; buy minimal, local, used, eco-friendly, alternative products

Conscious

Intentionally aware; dedicate time to connecting with pepeha

Recycle

Recycle all recyclables; learn and implement correct recycling methods

Reuse

Reuse one reusable; reduce single use plastic waste one item at a time

Refill

Refuse all packaging; minimise waste by refilling containers

Learn more

Watch.

Bringing you the raw, live, crack-up, deep and real vids of us doing the thing. Heart is what leads PKP, collective brain power is what drives it, documenting helps extend our outreach to inspire you to lead on your lands and in your respective communities.

Follow.

Follow us on instagram and facebook to see live updates from the team and our whānau during PKP 2020. Stay informed on what other projects PKP has going on in our communities.

Learn.

Pipiri Ki A Papatūānuku is a digital initiative that provides nine key actions that any individual can commit to during Pipiri. These actions range from minimising the amount of plastic we use, to changing the way we eat.

Click icons to learn more

Meat Free

Kai Manga

WHY

A plant-based diet cuts your personal carbon footprint by 50%. By choosing not to eat industrially farmed, grown and/or produced meat, you immediately reduce your impact by half. This is one of the single greatest actions you can take to minimise your individual contribution to climate change. The release of methane gas from ruminant livestock (sheep and cattle) amounts to almost 1/3 of New Zealand's greenhouse gas emissions, and it is the largest contributor. Methane also accounts for over 40% of all emissions in terms of global warming potential.

HOW

You don’t have to give it up all at once, take a few approaches. There is hierarchy of impact from different meat starting from beef, lamb, pork and then chicken having the lower impact. Meat-Free Mondays, 1-week Meat-Free, Weekdays Meat-Days, Weekends Meat-Ends, etc. It’s up to you, start small and work your way toward a goal you set out for yourself for this action.

Ask.

"We always say in our koorero; ko te rangi, ko te papa, ko te whenua. We always uphold that, yet, somehow or rather we manage to destroy it. We need to stop doing that."

- Nana Mamae Takerei

About.

Our vision is that our descendants are left prosperous lands and flourishing waters for the next seven generations

Our mission is to empower generations to stand as custodians of the natural world and collectively leverage our autonomy as consumers to influence fundamental change in modern evolving society.

PKP is a testament to the unlimited possibilities available to you when you follow your heart and lead with purpose. Pipiri Ki A Papatūānuku is a legacy carried on from our tūpuna and hopefully to be left for our mokopuna to carry on when we leave. A constant reminder that kaitiakitanga means nothing unless you’re living it. Pipiri Ki A Papatūānuku is more than a kaupapa - it is a way of life.

Meet.

Ōku maunga Taupiri, Huruiki, Ngongotahā, Ōtūkani. Ōku waiora Waikato, Mōkau, Te Awahou, Hāparapara. Ko Waimirirangi ahau. Ōku maunga Taupiri, Mōtakiora, Mauao. Ōku waiora Waikato, Mangaokewa, Tauranga Moana. Ko Tamoko-o-te-Rangi ahau. We are Wai and Ta, these are the mountains and waterways we descend from; the heart of PKP and the foundation from which this initiative started.

We started PKP 4 years ago and it's one of our biggest achievements to date. From PKPs conception, our lives have evolved for the f-cking better. We don't just run PKP in the background, we have strived every single day since Pipiri 2017 to live PKP. This journey has led us to positions of influence to drive action for our taiao not only on the ground, but around decision making tables, recently in ministries and with international influencers. Wai dropped out of university and paved her own path in environmental and Indigenous governance and development. She's travelled the world with PKP and actively seeks to be an example of realisation for young people who are taught to think that uni is the only way. Ta was the only Māori graduate from his Engineering Science class of 2016. He pivoted from his formal career path in local council and paved an applied career path in environmental projects and circular economy in our communities, now inspired to pursue further research education in these spaces. We're definitely not perfect and we don't strive to be. Every step we take on this earth we take with intent to do more for our people, to be better for our communities.

Contact.

For general enquiries message our facebook or instagram accounts, for formal requests and queries get in touch below.